- Define them
- Age
- Interests
- Media use
- Media knowledge
- Why this audience?
How will your film appeal to the target audience?
- Narrative
- Characters
- Actors
- Mise en Scene
Our target audience is 18-30 years old. This is because many people will be able to empathise with the girl going missing as they will either have children or younger brothers and sisters. Our thriller intro will also appeal generally to the female gender, due their mothering instincts which allow them to use their bond/attachment with their own child to understand the mother’s situation.
The interests of our target audience watch a reasonable amount of TV and listen to quite a lot of radio. This is why we are including a radio broadcast to appeal to the target audience as they can relate to hearing the news on the radio.
Generally the individuals in our target audience use a wide range of media, such as Facebook, Twitter, mobile phones, radios and TV yet they are still at the age that can relate to having a diary and using newspaper articles. Because they have lived in the ‘pre technology’ era.
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