Wednesday, 25 June 2014

Goodwin Task

Goodwin Task

Video 1: Waka Waka (This Time for Africa) - Shakira
Released: 7th May 2010
Genre: Pop
Record Label: Sony Entertainment


Waka Waka by LiveIndia

This music video fits Goodwin's theories very well:

Firstly the video includes multiple dance routines featuring Shakira and people ranging ethnicities and ages. Although Shakira isn't 'scantily clad' she is looking mighty fineeeee. There are lots of close ups including Shakira's face which is very voyeuristic for the audience as Shakira is B-E-A-utiful in this video.

There is a relationship between the lyrics and visual in the fact this is the song for the world cup therefore she is referencing football and on screen we have clips of previous matches in the world cup. Also there are appearances from football players such as Ronaldo and Messi.

You can see from this video although this song was written by Shakira she was asked to write this song by FIFA her style in this video is very similar to her others where she performs and all eyes are on her.

Video 2: My Songs Know What You Did in the Dark (Light 'Em Up) - Fall Out Boy
Released: February 4th 2013
Genre: Alternative Rock
Record Label: Island


My Songs Know What You Did in the Dark (Light 'Em Up) - Fallout Boy/2Chainz from Chris DesRochers on Vimeo.

This video is very different to the previous one, as it is performed by a band, however they do not feature until the very end (I'll get to that in a minute). 
The story has a narrative of 3 people burning all this musical equipment hence the "light 'em up" lyrics as they set them on fire, although what you don't realise is that the band have actually been kidnapped by these people and put in the back of a van. 


The lyrics link to the visual, where the first 'My songs know what you did in the dark, so light 'em up, up, up' is when the main (2Chainz) first lights the bonfire. 

The women used these video aren't as scantily clad than they could be, but they could be wearing more clothes. They're wearing similar outfits and matching hair and make up. This makes it aesthetically pleasing for the audience. 

There aren't any close ups on the artist (because they're not actually in the video). However, there are a few close ups of 2 Chainz as he holds the match up to his face both as he's lighting the bonfire and when the band have been revealed.

Tuesday, 17 June 2014

Oasis - Wonderwall

My ground breaking pre birth music video is the very popular Oasis - Wonderwall




Editing: Firstly the video is completely black and white, or so we think. Towards the middle of the video there are specific props that have been highlighted a certain colour, for example the guitar starts of a vivid blue, then changes to green then to yellow


 



Editing: The use of prevalence is seen when there are shots of the whole band, there is a main focus on the bands singer to show to the audience that he is the most important member of the band.

Camera: The video has been shot in a 4:3 ratio, which gives it a much older feel compared to the current music video ratio which are usually 16:9, this shows the age of the song which came out in 1995 and shows the audience how much technology has surpassed itself over the years.

Ed Sheeran - Sing (2014)


Sound: Well i'm not sure what to say really, as its a music video you're going to have sound. But right at the end of the video you have the diagetic sound of the mans footsteps as he walks out of the frame. This gives the music video a more real feel and makes it feel less staged.

Mise en Scene: The location of the music video seems to be outside or in a disused warehouse, giving an authentic feel to the video. It looks low budget so you don't pay much attention to the video you focus on the lyrics of the actual song. 

Googling what people said about it was hard seeing as computers weren't really as popular in 1995. However I did find that the video was very popular on MTV and the sound was written for Noel Gallagher's (now ex-wife) Meg Matthews. 

Its a good song rather catchy but I feel I can't listen to it on repeat as it isn't really my cup of tea.


And on another note, I have really started to hate blogger, moving photos is the biggest pain in the world. So quite frankly blogger can burn. 
(yes I really did just google 'blogger on fire')